APEX WATCHES

Founded in London in 2020, Apex Watches began with a clear purpose: to build timepieces that balance reliability, versatility, and modern style. Guided by a shared passion for watchmaking and design, the team set out to create watches that focus on what matters most — precision, durability, and comfort — while reflecting a bold, masculine aesthetic. At its core, Apex is driven by the belief that a watch should go beyond simply function, instead serving as a statement of character and a companion for every part of life